the world of professional makeup from behind the scenes
Mark Traynor: The Man Behind The Tapes
By: Marisa Fazzina
Thursday, May 16th, 2019
If you’re like most makeup artists, when you hear the name Mark Traynor, the image conjured in your mind is an elastic string with tape tabs attached to both ends. In other words, the Temporary Face Lift–the beauty tool that’s been the secret weapon of professional makeup artists and celebrities since its launch 50 year...

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vintage makeup
makeup artists
hair stylists
vintage beauty
Here Comes the Bridal Makeup Must-Haves
By: Marisa Fazzina
Monday, April 1st, 2019
Spring is finally here and so is the official beginning of Bridal Season. With that comes an increase in bookings for makeup artists who specialize in making brides their most beautiful for this momentous occasion. For those who choose to do their own wedding makeup, the search begins for new and exciting products to help achieve professional-looking results. Whether you’re a pro artist with a busy wedding calendar or a bride who prefers to go it alone, here are so...

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long wear
Behind the Scenes with Tony Tulve
By: Marisa Fazzina
Monday, February 25th, 2019
You may recall seeing our recent “New Lip! New Look!” social media campaign, which featured models wearing some of the many fabulous lip colors available at Alcone Company. As every artist knows, there’s nothing like the satisfaction of seeing the results of a great photo shoot in print (or online in this case). All of the beauty looks were created by our own Tony Tulve who, like all of the team at our NYC store, happens to be a super-talented freelance makeup arti...

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on set
makeup artist