the world of professional makeup from behind the scenes
Creativity
Halloween Makeup by Yuki Hayashi
By: Marisa Fazzina
Wednesday, October 14th, 2020
In this spellbinding video, makeup artist Yuki Hayashi designed four Halloween makeup looks using a variety of products available at Alcone Company. These otherworldly creations include a Marilyn Manson Look-A-Like, Punk Alley Cat, Romantic Blitz Pierrot, and a mysteriously spooky Spirit of the Dead. Have a favorite? Check out the product lists below to get the look!

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halloween
get the look
editorial
beauty
sfx makeup
makeup artists
Knowledge
SFX 101: The Basic Kit
By: JD Kraemer
Thursday, October 8th, 2020
As Halloween stalks nearer, we are accustomed to hearing more and more questions about special effects makeup. The most common one being, "I'm doing effects for the first time. What do I need to have?" This question is fully loaded since there are so many ways to create special effects, but in this post, we're going to cover the most extreme basics with a product list that will get you ready for Halloween and beyond.

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SFX makeup
halloween
Knowledge
Affordable Skincare Favorites
By: Marisa Fazzina
Tuesday, September 22nd, 2020
Shopping for new skincare can often be a challenge, especially in our post-COVID beauty world, where much of it takes place online without testers that let you touch, feel, and experience the products for yourself. With this in mind, this post highlights some of the great skincare options available at Alcone Company, sprinkled with a touch of my personal opinion.CETAPHIL...

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skincare
primer
multifunctional
sensitive skin
moisturizer